[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.ebon.sk\/crm-alebo-ovela-praktickejsia-cesta-k-zakaznikom\/#Article","mainEntityOfPage":"https:\/\/www.ebon.sk\/crm-alebo-ovela-praktickejsia-cesta-k-zakaznikom\/","headline":"CRM alebo ove\u013ea praktickej\u0161ia cesta k z\u00e1kazn\u00edkom","name":"CRM alebo ove\u013ea praktickej\u0161ia cesta k z\u00e1kazn\u00edkom","description":"Rozbehnut\u00e9 podnikanie u\u017e zrejme disponuje svojou nemalou klientelou. O t\u00fato klientelu sa treba stara\u0165 a navy\u0161e z\u00edskava\u0165 nov\u00fa. Ak si […]","datePublished":"2018-03-30","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.ebon.sk\/author\/#Person","name":"","url":"https:\/\/www.ebon.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/93869824c8aa580f0d16049ad31e69846ffc925e0cbb2826cc9554f53943da69?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/93869824c8aa580f0d16049ad31e69846ffc925e0cbb2826cc9554f53943da69?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"ebon.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.ebon.sk\/wp-content\/uploads\/img_a288260_w16500_t1527693908.jpg","url":"https:\/\/www.ebon.sk\/wp-content\/uploads\/img_a288260_w16500_t1527693908.jpg","height":0,"width":0},"url":"https:\/\/www.ebon.sk\/crm-alebo-ovela-praktickejsia-cesta-k-zakaznikom\/","about":["Podnikanie"],"wordCount":374,"articleBody":"Rozbehnut\u00e9 podnikanie u\u017e zrejme disponuje svojou nemalou klientelou. O t\u00fato klientelu sa treba stara\u0165 a navy\u0161e z\u00edskava\u0165 nov\u00fa. Ak si predstav\u00edme v\u0161etky \u00fakony, ktor\u00e9 k tak\u00e9muto kroku treba podst\u00fapi\u0165, p\u00f4bob\u00ed to prive\u013emi komplikovane. Aj v tomto pr\u00edpade v\u0161ak sta\u010d\u00ed pripojenie na internet, po\u010d\u00edta\u010d a vhodn\u00fd program. V\u0161etko u\u013eah\u010d\u00ed CRM syst\u00e9m. V tomto syst\u00e9me m\u00e1te v\u0161etky potrebn\u00e9 funkcie v jednom \u0161ikovnom programe.Customer Relationship Managment (CRM) m\u00e1 v sloven\u010dine v\u00fdznam organizovanie z\u00e1kazn\u00edckych vz\u0165ahov a disponuje zauj\u00edmavou sadou n\u00e1strojov, ktor\u00e9 n\u00e1m v spomenutom kroku nadmieru pom\u00f4\u017eu veci efekt\u00edvne zorganizova\u0165 bez v\u00e4\u010d\u0161ej n\u00e1mahy. Z nemo\u017en\u00e9ho sa stane praktick\u00e1 a preh\u013eadn\u00e1 z\u00e1bava. Do popredia treba spomen\u00fa\u0165 automatick\u00fa archiv\u00e1ciu kompletnej hist\u00f3rie komunik\u00e1cie so z\u00e1kazn\u00edkmi, \u010do je k budovaniu lep\u0161ieho servisu a vylep\u0161ovaniu slu\u017eieb nadmieru potrebn\u00e1 pom\u00f4cka, ako aj k lep\u0161iemu preh\u013eadu o tom, koho sme u\u017e oslovili a \u010do je podstatnej\u0161ie, ak\u00fa n\u00e1m zanechal odozvu.Program CRM je vlastne praktickou evidenciou z\u00e1kazn\u00edkov, ale v podstate e\u0161te nie\u010do viac, nako\u013eko syst\u00e9m zaznamen\u00e1va a n\u00e1sledne uklad\u00e1 komunik\u00e1ciu. V pr\u00edpade z\u00e1ujmu o roz\u0161\u00edren\u00fd bal\u00ed\u010dek budete ma\u0165 k dispoz\u00edcii aj \u00fa\u010dtovn\u00edctvo, riadenie v\u00fdroby, ako aj reporty a r\u00f4zne marktetingov\u00e9 n\u00e1stroje. No aj bez roz\u0161\u00edren\u00e9ho bal\u00edka mo\u017eno poveda\u0165, \u017ee CRM m\u00e1 tieto plusy:\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 V\u0161etky potrebn\u00e9 inform\u00e1cie a n\u00e1stroje m\u00e1te zrozumite\u013ene v jednom programe, tieto inform\u00e1cie a d\u00e1ta m\u00f4\u017eete vz\u00e1jomne zdiela\u0165 s kolegami, t\u00fdm p\u00e1dom va\u0161a \u010dinnos\u0165 prebieha r\u00fdchlej\u0161ie a efekt\u00edvnej\u0161ie, no a v neposlednom rade si v\u0161\u00edmame a pln\u00edme dotazy klientely, ako aj nov\u00fdch z\u00e1kazn\u00edkov.Spomenul som, \u017ee i ke\u010f je hlavnou \u00falohou CRM evidencia, dopraje n\u00e1m i nie\u010do extra. Okrem\u00a0 \u00falohy evidencie n\u00e1m umo\u017e\u0148uje odosiela\u0165 a prij\u00edma\u0165 e-maily, ako aj sledova\u0165 objedn\u00e1vky a cenov\u00e9 ponuky. To je rozdiel oproti be\u017en\u00e9mu evidovaciemu softv\u00e9ru.\u00a0                                                                                                                                                                                                                                                                                                                                                                                        4.2\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"CRM alebo ove\u013ea praktickej\u0161ia cesta k z\u00e1kazn\u00edkom","item":"https:\/\/www.ebon.sk\/crm-alebo-ovela-praktickejsia-cesta-k-zakaznikom\/#breadcrumbitem"}]}]